Marketing results as surprisingly linked to mindset. In approaching planning like an investment you'll set yourself up for greater success of positive return, not just a purchase.
Most web conversion optimization projects are set-up for failure on day one. Understand the 3 key mistakes and simple steps to take in order achieve success.
With a declining user base, an increasingly confused identity and greater competition than ever, the platform has entered an ominous downward spiral it may now struggle to escape.
We've all heard 'too much of a good thing', but as marketers we're guilty more than most of over investing when we see something working. Is this to blame for the Twitter downfall?